Thursday 26 January 2023

US – Caribou Coffee to Implement FranConnect ’s Franchise Management Solution

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RESTON, Va. – FranConnect, the leader in Franchise Management Solutions, will help Caribou Coffee Company, one of the leading branded coffee companies in the United States, drive higher performance productivity and facilitate system efficiencies for both national and international franchisees and licensees.

Caribou Coffee will implement FranConnect’s tools, including Franchise Operations, Franchise Intranet, Financial Data Collection and Dashboards. As a result, Caribou Coffee will capitalize on programs that will enhance the brand’s data management and information exchange, yielding franchise efficiency from the top down to the franchisee level.

“FranConnect’s leadership in innovative franchise technology solutions will provide us with the resources needed to build stronger and more interactive business solution which we’ll implement Q1 of 2014 for increased system-wide support,” said Darren Miles, Senior Director of Operations at Caribou Coffee. Miles noted the platforms will improve the efficiency of distributing materials relevant to their franchise base.

“By focusing on providing more communication efficiencies, we can improve the long-term advancement and future efficiency of the Caribou Coffee brand.”

In addition to having more effective communication channels between franchisees, headquarters, suppliers and field personnel, FranConnect’s solutions will allow Caribou Coffee to effectively organize and manage all internal information related to franchisees, while analyzing company trends, data mining and critical information all in one system to significantly drive and improve franchise capabilities.

By creating and publishing dashboards, the company will move to a new level of transparency, and uncover key insights formerly hidden in the masses of data. The program will accurately track reported sales figures, and the company will be able to better yield and execute on valuable financial data gathered from its 260+ franchise & licensed locations worldwide.

“We feel FranConnect is committed to our success as more than just a vendor, but as a partner. Deploying their systems will allow us to provide our franchisees with considerable resources, providing the company with more efficiencies – thus benefiting our customers,” Miles said. “By utilizing several franchisee integrated technology solutions from the franchise industry leader, we will be better equipped in modernized business practices and succeeding in the marketplace.”

With more than 500 franchise brands in its growing business portfolio, FranConnect is the innovative franchise thought leader that produces integrated solutions while employing best practices for a dedicated and diverse list of customers.

FranConnect supports franchisors in all areas of operations with a comprehensive solution that includes Captivate. Captivate features a franchise sales management system; franchisee onboarding; franchise information management; PerformanceWise, a franchisee performance improvement solution; financial data collection; royalty management; FranBuzz, a franchisee social network; franchisee intranet; online training; a help desk and dedicated solution support from customer success managers, expert in franchising; Zcubator™, a franchisee marketing solution.

“Each brand is faced with unique challenges and roadblocks, and by offering a comprehensive solution and focusing on their specific needs, we’re able to build stronger, empowered, profitable brands,” FranConnect President of Global Operations, Keith Gerson said.

“Together we will create developmental strategies to further optimize Caribou Coffee’s business intelligence, while providing them with accurate data, all in one place, in usable formats, that will help provide more informed decisions.”

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