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Bazzara Espresso launches advertising campaign to approach the Italian market
Desk3 -
TRIESTE, Italy – Bazzara, an artisan roasting company that exports high quality blends abroad for years, has chosen to start the advertising campaign “For...
Lavazza Calendar focuses on U.N. Sustainable Development Goals
Desk3 -
MILAN, Italy - What are you doing? The question we are asked by the 2018 Lavazza Calendar is direct and minces no words. It...
The Sweetest Worlwide Hub: the new claim of Sigep 2017
Desk1 -
RIMINI - The traditional five days of the world exhibition of artisan confectionery will be held at Rimini Fiera from 21st to 25th January 2017....
Health Committee MEPs ask Parliament to veto energy drink “alertness” claims
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Sugary drinks and energy drinks containing caffeine should not display claims that they help increase alertness or concentration, as this would encourage high consumption...
Nespresso adds new tone to its advertising campaign with Jack Black and George Clooney
Desk3 -
LAUSANNE, Switzerland - Nespresso has cast a new leading man to star alongside brand ambassador George Clooney for the latest communication campaign. Playing himself,...
UK – Businessman awarded £1/4 million in complex coffee case
Desk3 -
Law firm hlw Keeble Hawson has helped secure a court order for damages and costs worth more than £250,000 for Dutch businessman Hans Kersten...
INDIA – Nestlé rolls out unique campaign ”Share Your Goodness”
Nestlé India has launched a unique initiative to reach out to people with the simple message ‘Share your goodness’. “This campaign originates from the belief...
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