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Internorga 2019: Inspiration for all sectors of the out-of-home market

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HAMBURG, Germany — Great ideas and inspiration to drive business success forward – that is the mission of Internorga, Europe’s leading trade show for foodservice and hospitality.

For 5 days from 15 March 2019, Internorga will be the vibrant hub of the industry. More than 95,000 visitors are expected for this trade show highlight of the year, exploring the impressive range of products presented on more than 100,000 square metres of exhibition space by 1,300 international exhibitors.

The show is complemented by leadingedge conferences and exciting competitions. Internorga 2019 will showcase trailblazing innovations and visionary concepts, making it a key event for decision makers, newcomers and professionals from foodservice and hospitality, and the bakery and confectionery sectors.

Trade visitors can look forward to outstanding opportunities and perspectives. Claudia Johannsen, Business Unit Director at Hamburg Messe und Congress GmbH, says “Internorga has been the starting point for so many success stories, because this is where the whole of the industry gets together. This show is where inspiration meets innovation, where visitors can exchange views in an exciting atmosphere, and get fresh ideas for their own business.

Companies that want long-term success have to keep their finger on the pulse of development, to keep on re-inventing themselves, and to surprise their guests day by day. Internorga is where hospitality and restaurant operators can take the lead with creative solutions and vital inputs.”

Claudia Johannsen, Business Unit Director at Hamburg Messe und Congress GmbH

Trends and innovations premiered at Internorga

Internorga is a catalyst for worldwide trends and creative product innovations. It presents national and international exhibitors, a wide range of special formats, and an amazing conference programme. A popular highlight in the past few years has been the Newcomers Area. More than 20 ambitious start-ups in the out-of-home market present new, unusual products in a compact space that is packed with inspiration.

The Grill & BBQ Court has likewise established itself as a regular feature. This dedicated space gives trade visitors all the latest on grill and barbecue. Drink trends are covered by the wellattended

Craft Beer Arena and the Craft Spirit Lounge

International food trends are covered in lively presentations by trend researcher Karin Tischer at the Pink Cube. Exclusive workshops will give the audience further insights and ideas for adaptation of the trends in their own company.

Interest in vegan and vegetarian food is still growing, and this trend is reflected at Internorga 2019. The successful cooperation started in 2018 with ProVeg Deutschland e.V. continues in 2019. ProVeg is an expert partner, and advises interested visitors on veggie subjects.

Industry meeting point with vital insights – the Internorga Conferences

The event has exhibitor diversity, the spirit of innovation and first-class conferences in its DNA. The International Foodservice Forum attracts more than 2,000 participants, making it Europe’s biggest symposium for the out-of-home market. The German Catering Congress and the Forum School Catering are important and useful expert platforms for the industry. There will also be a special Master Class for the first time at Internorga 2019, covering international growth and franchising, and giving interested trade visitors useful tips from international experts.

Commitment for young talents in the industry

The innovative Internorga competitions have become an essential part of the show within just a few years, especially the Next Chef Award with celebrity chef Johann Lafer – it is a major contest for young talents, giving aspiring chefs a springboard to career success. Another prominent competition is the German Gastro Start-up Award, run by Internorga in cooperation with the Leaders Club Germany and orderbird. This format honours pioneering food service concepts.

Another highlight is the presentation of the Internorga Future Award – this competition will be held for the ninth time in 2019, with ceremonial presentation to companies which generate new impulses for the industry with their innovative products and ideas.

All competitions are now open for entries at https://www.internorga.com/en/.

About Internorga

Internorga is the leading trade fair for hotels, restaurants, bakery and confectionery. It has more than 1,300 exhibitors from Germany and abroad and over 95,000 trade visitors. It showcases products, innovations, trends and innovations for the whole of the foodservice and hospitality market.

The trade show is accompanied by international conferences, an extensive supporting programme, and innovative industry competitions. Internorga is recognised by the Association of the German Trade Fair Industry (AUMA) as Germany’s only international trade show for the HORECA industry.

For more information on Internorga 2018, see the website and social media.

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