Saturday 27 April 2024
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WMF Professionals brings to Host Milano attractive business models for the coffee sector

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DESCAMEX COFFELOVERS 2024
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GEISLINGEN/STEIGE, Germany – At this year’s Host exhibition in Milan, WMF Professional Coffee Machines is shining the spotlight on its new brand signature “Designed to Perform”. Visitors will have the opportunity to experience complete solutions for the professional coffee business which raise the degree of technical performance and investment security to a new level.

In terms of functions, highlights include the Chilled Coffee and Fresh Filtered Coffee optional equipment technologies which are available for various fully automatic models offered by the premium manufacturer.

DVG De Vecchi

With respect to commercial added value, WMF is showcasing the latest innovations of the WMF CoffeeConnect telemetry solution.

This aims to provide a constantly growing community with a key basis to continually optimise and develop their business. Guests will also have the chance to enjoy a spot of indulgence by tasting the many espresso specialities offered by the latest development of the WMF espresso automatic portafilter.

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Last but not least, visitors can find out everything they need to know about the comprehensive service and consultation portfolio provided by the global service network for WMF Professional Coffee Machines.

Indulgence as far as the eye can see

Experience coffee excellence and consistently high coffee quality up close and personal – this is exactly what awaits visitors to host at each of the WMF stand’s demo points. One of the focal points will be the barista artistry of the WMF espresso. During individual tasting sessions, the automatic portafilter will demonstrate its prowess in the wide-ranging disciplines involved in the creation of espresso-based specialities. The foundations for the perfect espresso shot are provided by the new machine tools. In particular, these include the Dynamic Coffee Assist real-time quality monitoring function and the WMF CoffeeConnect telemetry module solution.

Outstanding technical performance

A special kind of tasting experience also awaits visitors to the trade fair at the demo points for the WMF 5000 S+ and WMF 1500 S+ fully automatic machines equipped with the Fresh Filtered Coffee technology option. “In order to ensure the greatest degree of flexibility in our product range while meeting the requirements of profitability and minimum space requirements, WMF has introduced the innovative technology Fresh Filtered Coffee, with which one coffee machine can prepare a variety of coffee specialities as well as delicious filtered coffee. In this way, we have the perfect solution for customers in our portfolio,” says Viola Linke, Vice President Global Marketing Professional Coffee Machines, WMF Group GmbH.

Guests at the trade fair will also find delectable coffee refreshment at the WMF Chilled Coffee demo point. Thanks to this new technology which produces chilled coffee fully automatically, restaurateurs are able to offer a wide range of the finest speciality recipes – whether with or without milk or including the addition of syrup. Inspiration for the daily cocktail hour is also provided in the form of the Chilled Gin Tonic and Almond Latte creations.

Workload in day-to-day business effectively reduced

A further highlight at the Milan trade fair is the new WMF Turntable, which enables multiple coffee specialities to be produced automatically and sequentially. Using the touch display on the WMF 5000 S+ fully automatic machine, the user conveniently defines the sequence of the beverages to be prepared and then places the cups and glasses they need on the turntable.

The coffee machine then produces the entire order efficiently and in the sequence that has been set. Changes to the product choice and sequence can of course be made at any time using drag & drop. Once the finished beverage has been picked up, the user confirms this on the display and the product is removed from the machine’s working memory.

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