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USA – Baristas rolls out national K-Cup Advertising Campaign to support retail grocery and online distribution of K-cups

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SEATTLE – Baristas Coffee Company, Inc. Baristas Coffee Company announced that in support of the national retail grocery and online distribution plan developed for the new Baristas White Coffee and Espresso Roast K-cups Baristas has placed the first in a series of National magazine advertisements.

The new line of Baristas K-Cups which will be available to purchase through on-line retailers including Amazon, and in an expanding number of retail locations throughout the country will be supported by a multi-tiered advertising program designed to create brand awareness and drive sales to support the grocery outlets and retail locations that will be distributing the Baristas K-Cup line.

The first ads will begin to appear in April and initiate with a half page ad in Country Weekly magazine. The half page ad will run nationally in Country Weekly magazine and signals the start of a multi-tiered advertising program to support the grocery outlets and retail locations that will be distributing the Baristas K-Cup line.

Country weekly is a core consumer based magazine for our initial target audience. It has a weekly audience of over half a million readers who match the K-Cup retail distribution consumers.

Country Weekly has been America’s premier country entertainment magazine for over 17 years. It is the authority on the lives, lifestyles, families, homes, favorite foods, latest fashions, and of course – the latest music of country’s biggest stars. It provides an all-access pass to everything country.