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Matteo Borea
Matteo Borea: “Coffee quality is no longer enough. The new rules for running a roastery”
Desk7 -
Matteo Borea, strategic consultant and owner of the La Genovese roastery in Albenga (Savona), offers an uncomfortable reflection on the future of the coffee...
Matteo Borea reflects on what’s coming for the coffee industry: potential short dips in December and new highs at the start of 2026
Desk9 -
Matteo Borea, strategic advisor and owner of La Genovese coffee shop in Albenga (Savona), reflects on the near future of the coffee industry. What does...
Matteo Borea about the coffee’s billion-dollar war: “Why the winners won’t be who you think”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the blog matteoborea.it,...
Matteo Borea: “Here is why the worst may still be ahead after the storm in coffee futures markets”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the blog matteoborea.it,...
Matteo Borea: “Here is the reason why celebrating the collapse of coffee futures may be the most costly mistake for our industry”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the blog matteoborea.it,...
Matteo Borea: “While the crisis is cleaning house, here is the key factor to remain in the game”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the blog...
Matteo Borea: “High prices, low margins? Here is what you are missing, right positioning is key”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the...
Matteo Borea: “The Trump coffee tariffs? Just the beginning of the end of an era: that’s why we need vision, awareness, and strategy”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the...
Matteo Borea: “Duties, EUDR, and speculation, here is how the rules of the game have changed”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga, Italy, and author of the...
Matteo Borea: “You may not know it, but you are in a luxury market, coffee is no longer a commodity”
Desk7 -
Matteo Borea, strategic consultant and innovator in the coffee sector, co-owner of the historic La Genovese coffee roasting company in Albenga (Savona) and author...
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