LEWES, DE – According to recently published research conducted by a leading international market research company, Global Research & Data Services, the expansion of the global coffee industry is forecast to reach 4.7% p.a. in the coming years.
Between 2008 and 2014 the market increased with an average annual growth of 9.1%.
Currently, roasted/not decaffeinated coffee accounts for 44.8% of the global demand while the remaining market share is divided between coffee concentrates, extracts and essences (31.3%), preparations of coffee concentrates, extracts and essences (10.8%), not roasted/decaffeinated coffee (8.4%), roasted/decaffeinated coffee (3.2%), roasted coffee substitutes, concentrates, extracts and essences (1.0%) and coffee skins and husks (0.4%).
France, Germany, Italy, Japan and the United States represent the largest coffee markets while the strongest annual growth is forecast to occur in Kenya (21.6%), Senegal (18.7%), Panama (18.2%), Morocco (14.8%) and Bolivia (12.7%).
Based on in-house analysis and an advanced model which takes into consideration the actual market size, trends, forecast market growth, and changes in the market environment, Global Research and Data Services calculates the Market Potential Rates, the predicted market potential of the country in the coming years.
The larger the Market Potential Rate, the more potential the market has in the coming years; and conversely, the smaller the rate, the less potential the market is considered to have in the future.
Based on these Market Potential Rates, the top 20 highest potential coffee markets in the coming years.