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Italian Exhibition Group’s Sigep highlights confectionery excellence

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RIMINI, Italy — Excellent confectionery products have a common multiplier: Sigep. Italian Exhibition Group’s leading international sweet food trade show continues to improve the quality of its showcase and offer an increasingly complete panorama for the trade members of the 5 product chains represented: artisan gelato, pastry, bakery, chocolate and coffee, with the further enrichment, for 2020, of the simultaneous staging of the 6th edition of A.B. Tech Expo (Exhibition of technologies and products for bakery, pastry and confectionery).

The event, which from 18th to 22nd January at Rimini expo centre is staging its 41st edition, offers international business and specialist training contents, along with the world’s greatest events with the major confectionery masters showing their skills and competing.

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For the gelato sector, the national teams that will compete in the 9th Gelato World Cup, the most important competition dedicated to artisan gelato, are already at work: 12 teams made up of great professionals from Mexico, Singapore, Malaysia, Japan, Germany, Italy, France, Spain, Poland, Argentina, Colombia and Hungary who refined their skills during hard selections held on the various continents. At stake is the final challenge in the prestigious setting of the Gelato Arena, positioned under the cupola of the South Foyer, the central and crucial point of Rimini expo centre. To support their teams’ lengthy preparation work, Italy and France, the two national teams that have so far the most wins to their credit, founded the first two “Gelato World Cup” clubs, important contributions in terms of culture, savoir faire and experience, made up of top-grade protagonists of the sector who will give an added boost to the member of the respective teams.

For the Pastry sector, while waiting for the Junior and Ladies World Championships, which SIGEP will host in 2021, also following selections on several continents, on Saturday 18th January, the Pastry Arena (Hall B5) will feature the welcome return of The Star of Sugar, the unique spectacular competition involving the realization of splendid sculptures in sugar, with the new addition for 2020 of the ”Travel Cake” test. But the pastry competitions at SIGEP don’t end here, and will also feature the Italian Senior Championships (on Sunday and Monday) and Junior Championships (on Tuesday), as well as SIGEP Giovani (on Wednesday), a contest of excellence for training schools.

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The Coffee Arena (Hall D1) will host the seven Italian Barista Championships, valid for access to the world championships of the prestigious World Coffee Events: CIBC – Italian Barista Championship, CILA – Italian Latte Art Championship, CICS – Italian Coffee In Good Spirits Championship, Italian Brewers Cup Championship, Italian Cup Tasters Championship, Italian Ibrik Championship and Italian Coffee Roasting Championship.

And, as it is the year of A.B. Tech Expo, there just had to be an area for bakery competitions: the Bakery Arena (Hall D4), which will host “Bread in the City”, the international contest dedicated to the baker’s art.

A SIGEP full of training events and a great opportunity for professional updating, but above all a place for international business and growth for the sector’s companies. It’s sufficient to say that the expo centre is already sold out and ready to ensure visitors the best of world production. Combining business, innovation and internationality, it provides a platform at which to highlight excellence and effectively represent the entire sweet food service product chain.

Focus on Sigep 2020

Dates: 18 – 22 January 2020; Organizers: Italian Exhibition Group SpA; Edition: 41st; Frequency: annual; Classification: international exhibition; Admittance: trade members only; hours: 9:30 am – 6:00 pm, last day 9:30 am – 3:00 pm (3:00 – 5:00 pm only with online tickets); Director, Italian Expos: Patrizia Cecchi; www.sigep.it – #Sigep2020

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