Saturday 20 April 2024
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Coca-Cola Plus Coffee limited-edition drink hits the Vietnamese market

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Coca-Cola Việt Nam has recently launched Coca-Cola Plus Coffee combining pure coffee and the iconic coke. Coca-Cola Coffee Plus, a drink with 50% more caffeine and 50% fewer calories, was first launched in Japan in September 2017 as a vending machine exclusive drink.

In Australia, the drink is known as Coca-Cola Plus Coffee No Sugar. It was launched in the same month as Coca-Cola Coffee Plus in Japan. Unlike the Japanese version, the Australian version is a sweet but sugar free beverage. The coffee flavor was derived from 100% Brazilian coffee beans.

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Limited-edition

This limited-edition drink is for the summer occasion. Coral Colyer, Scientific & Regulatory Affairs Manager at Coca-Cola South Pacific, said the company “wanted to replicate as much of that joyful feeling of a cup of coffee as much as possible, but with the summer fun of serving Coca-Cola ice cold.”

Coca-Cola Coffee Plus in Vietnam contains a lower amount of sugar at 5g per 100ml serving compared with the ordinary can of coke. In addition, Coca-Cola Coffee Plus also has higher amount of caffeine at 13mg.

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In Vietnam, Coca-Cola Coffee Plus comes in 330ml can and 390ml PET bottle.

Coca-Cola Việt Nam previously introduced Coca-Cola Ginger in 2017. The same beverage was first launched in Australia in December 2016 and was marketed as the “taste of summer.”

In Japan, Coca-Cola Ginger was introduced in January 2017 and was sold as a warming drink during the winter season as ginger is equated as a warming compound.

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