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WORLD NEWS – Krispy Kreme plans St. Petersburg, Russia area expansion

Franchisee to develop 15 new shops in next five years

WINSTON-SALEM, N.C. – Krispy Kreme announced yesterday (January 21, 2015) that it has extended its development agreement with LLC Doughnuts Café, to include the development of 15 new doughnut shops throughout the greater St. Petersburg area over the next five years.

LLC Doughnuts Café, wholly owned and operated by Arkady Novikov, has been Krispy Kreme’s Moscow-area franchise partner since April 2012.

The planned greater St. Petersburg area shops will feature an assortment of iced, glazed, and filled doughnuts, including the brand’s signature Original Glazed doughnut, and an array of premium coffees, espressos, teas and iced beverages. The shops are also expected to feature the Company’s iconic Hot Light.

“We are thrilled to be bringing Krispy Kreme to the St. Petersburg area,” said Mr. Novikov, Owner and Operator, LLC Doughnuts Café.

“This expansion of our partnership with Krispy Kreme is a reflection of our continued commitment to growing with the brand, and to sharing its iconic products and experiences with fans throughout Russia.”

“The LLC Doughnuts Café team has developed an outstanding franchise operation in Moscow, and has delivered on their commitment to providing high quality products and exceptional customer service to their guests,” said Dan Beem, Krispy Kreme, President – International.

“We are delighted to partner with them in making the Krispy Kreme brand even more accessible to our doughnut and coffee fans in Russia.”