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World Barista Championships kick off tomorrow in Belo Horizonte, Brazil

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BELO HORIZONTE, Brazil – From November 7th to 9th, 2018, Brazil will host the World Barista Championships for the first time. Over a hundred national champions form more than 40 countries will compete against each other in the craft of coffee in Belo Horizonte, MG.

The four championships will focus in four different moments of coffee making: the World Latte Art Championship is about artistry with espresso and steamed milk, made by the barista (the professional that extracts the espresso) in cups and judged by the final visual results.

In the World Coffee in Good Spirits Championship, the competitors combine coffee, alcohol, and other ingredients that harmonize into cold or hot drinks, being the most famous of them the Irish Coffee.

Previously scheduled to happen in Dubai, the World Brewers Cup and the World Cup Tasters Championship will also be part of the official program in the ICW (International Coffee Week).

In the first one, baristas have their performance evaluated in different coffee brewing methods, with coffee beans of choice and also beans stipulated by the championship organization.

The latter championship is suited for the professional coffee taster. The competitors are required to identify the different coffee in sets of 3 cups. The winner is the one who makes less mistakes in less time.


About WCE

The World Coffee Championships are organized by WCE – World Coffee Events, event management organization that is wholly-owned subsidiary by Specialty Coffee Association, and aims to bring together a community of passionate coffee people from across the globe and show the world what the heights of coffee professionalism can be.

Overview Schedule

The Brazil World Coffee Championships kick off in Belo Horizonte, on Wednesday November 7th. An expected one hundred and forty competitors from across the globe will take to the stage across four championships at the Expomias centre, running from 11:00 AM to 7:00 PM (GMT-2).

You can follow the action live over the three days of competition by following the Watch Live button at the top of the Brazil portal —

Tune in to the Brazil World Coffee Championships live at, on Wednesday November 7th. Share your excitement on social, by using #BrazilWCC.

Brazil World Coffee Championships Qualified Equipment Sponsors

San Remo Café Racer — “A modern concept, with the hottest design of the moment and detailed customizations have made San Remo Coffee Machines a renowned brand for its unique quality and high performance.”

Urnex Cafiza® & Puro® Espresso Machine Cleaning Powder – “Urnex has manufactured specialty cleaning products for coffee and espresso equipment since 1936.”

Pentair/Everpure Water Filtration – “Pentair delivers smart, sustainable solutions that empower our customers to make the most of life’s essential resource.”

Anfim SPII – Special Performance– “Anfim’s team feels a genuine love for the traditional Italian espresso culture. Their efficient, reliable and accurate espresso grinders support baristas from all over the world in grinding their coffee specialties.“

Mahlkönig EK43 & PEAK – “MAHLKÖNIG have supported competitions, events and workshops since their beginning—as sharing knowledge is key to enhancing the awareness of specialty coffee and the barista scene.”

Ditting 804 LAB SWEET – “The 804 LAB SWEET provides absolutely accurate and consistent grinding, making it the perfect match for pour overs.”

Technivorm Moccamaster – “Ever since 1964 Technivorm Moccamaster has stood for the real taste of coffee! The quality of our hand-built coffeemakers is beyond dispute and guaranttes a first class beverage in full compliance with the ECBC/SCA requirements.”

Ingredient Sponsors

Beefeater London Dry Gin — Beefeater is the world’s most awarded gin brand and with its distillery based in the heart of London, it is the only historic dry gin distilled in the capital city, making it a true London spirit. Created by James Burrough in the 19thCentury, the iconic Beefeater recipe has remained virtually unchanged and today it is guarded by Beefeater’s Master Distiller, Desmond Payne, the most experienced gin distiller in the world. Beloved by international bartenders for its consistently outstanding quality and classic London dry taste, the Beefeater range consists of Beefeater Dry, the world’s No.1 premium gin thanks to its crisp, clean, well-balanced flavour; Beefeater 24, a super-premium gin infused with Japanese and Chinese teas to create a distinctive, complex gin to suit contemporary cocktail culture; and Beefeater Burrough’s Reserve, a hand-crafted, ultra-premium, oak-rested gin, that challenges convention.

Chivas Regal 12 Year Old Blended Scotch Whiskey — Launched in 1909, Chivas Regal is the world’s first luxury whisky and is considered to be a timeless classic, renowned for its benchmark quality and taste, style, substance and exclusivity. A truly global brand, Chivas Regal has been integral to the growth of the Scotch whisky category worldwide and today sells 4.5 million 9L cases annually in more than 150 countries across the globe. With generosity, entrepreneurship and integrity at the heart of Chivas Regal, the brand launched its successful Win the Right Way campaign in 2014, which aims to inspire a new generation whilst making a positive impact on the lives of others. The Chivas Regal range includes: Chivas 12, Chivas Extra, Chivas 18, Chivas 25, ultra-prestige blend and pinnacle of the range Chivas Regal The Icon, and the Global Travel Retail exclusive Chivas Brothers Blend. Launched in October 2016, Chivas Regal Ultis is the first blended malt Scotch whisky from the House of Chivas and represents the true essence of Chivas Regal.

GouveiaBrasil 44 Cachaça — “A 44% ABV single-origin cachaça aged for 3 years in American Oak barrels, for a golden tone and, buttery beverage. A woody and elegant drink, with a spicy taste with a balance between astringency and sweetness.”

Itambé Natural Milk — “3.5% Milk fat UHT-processed milk without stabilizers that is 100% sourced from Sekita Farm in Brazil, packaged within 24 hours of production by the cows.”

Café 3 Corações RITUAIS Blend — “The new specialty coffee offering from Café 3 Corações, RITUAIS is a blend of premium Brazilian coffees.”




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