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PHILADELPHIA, USA – Urban Outfitters and Dunkin’ have partnered to serve up an extra cozy limited-edition capsule to celebrate the start of Fall. The collection blends Dunkin’s iconic coffee culture with UO’s campus-ready style, available in select Urban Outfitters locations today, with an online release dropping on National Coffee Day (9/29).
The capsule, ranging from $29-$75, features best-selling silhouettes from UO, including a Graphic Tee, Hoodie, Boatneck Tee, Bubble Hoodie, and sweatshort.
Each piece reimagines Dunkin’s iconic colors and beloved treats—frosted donuts, hot and iced coffee, and Refreshers—into playful graphics that turn everyday Dunkin’ runs into style statements. Beyond apparel, exclusive Camp Snap cameras with iced-coffee and sprinkled-donut wrapped designs invite students to capture coffee-fueled, film-inspired campus moments.
“Our customer’s daily rituals often start with Dunkin’, which made this collaboration an obvious choice,” said Marybeth Cahill, Chief Merchandising Officer at Urban Outfitters. “With this collection, we translated the joy of a favorite coffee run into pieces that are comfortable, cheeky, and made to be shared – whether it’s an early-morning Dunkin’ run or a moment to reset during a long day.”
To celebrate, the collection kicks off with an exclusive launch event in Boston, the city that runs on Dunkin’, and a nationwide “100 Days of Coffee” giveaway.
The UO x Dunkin’ launch event will take place at UO Boston (361 Newbury Street) on September 22nd from 4-7pm and feature Dunkin’ iced coffee and Refreshers, live screen printing, and co-branded giveaways, bringing the collection to life IRL.
Giveaway winners will get to win 100 Days of Coffee, a $500 Urban Outfitters gift card and product from the collaboration.
The UO x Dunkin’ collection is available starting September 22 in 17 Urban Outfitters locations, and online at urbanoutfitters.com on September 29 (National Coffee Day).
