Tim Hortons, the PWHL and Barbie team up on new hockey dolls together with superstars Sarah Nurse and Marie-Philip Poulin

TORONTO, Canada – Tim Hortons, the PWHL and Mattel, Inc. have announced the launch of new Barbie® Tim Hortons® PWHL™ Dolls, which will be available starting Aug. 11 at participating Tim Hortons restaurants across Canada and online now at TimShop.ca and PWHL Shops. As part of a shared commitment to increasing access for girls in hockey, Tim Hortons will donate $5 to the Grindstone Foundation for every Barbie® Tim Hortons® PWHL™ Doll sold in participating restaurants and TimShop.ca, and the PWHL will match this with a $5 donation for each doll bought through its online store.

As the most diverse doll line on the market, Barbie is continuing to empower young children to unlock their limitless potential.

Studies show that girls who are involved in team sports are more likely to believe they are smart enough for their dream career, have high opinions on their abilities and competencies, increased leadership aspirations and enjoy higher levels of self-confidence.1

The two Barbie® Tim Hortons® PWHL™ Dolls are inspired by members of Team Barbie and PWHL superstars Sarah Nurse and Marie-Philip Poulin, who were recognized as Barbie role models in 2020 for being trailblazers on the ice and breaking down barriers for women in hockey. Each Barbie doll comes with a Tim Hortons PWHL hockey jersey, hockey stick, helmet and skates and can be purchased for $34.99.

There are more ways for fans to celebrate the launch of the Barbie® Tim Hortons® PWHL™ Dolls, including:

• Tims Rewards members who purchase a Barbie® Tim Hortons® PWHL™ Doll from a Tims restaurant will also be entered for a chance to win an exclusive PWHL game day experience. For more details and contest information, visit timhortons.ca/hockey-barbie.
• Starting Aug. 11, the Barbie PWHL Donut — a yeast ring donut dipped in white icing and topped with pink sprinkles — and Barbie Pineapple Dragon Fruit Quenchers will also be available at participating Tims restaurants.
• The Tims Barbie® Hoodie is available at TimShop.ca.

¹ According to the NAACP + The Girls’ Index