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NextGen Cup Challenge
Starbucks begins in-store testing of NextGen sustainable cup
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MILAN – Starbucks has begun its first market tests of a recyclable and compostable hot cup solution. The trial is part of the NextGen...
McDonald’s and Starbucks piloting reusable cup program kick off in California
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MILAN – Starbucks and McDonald's announced almost two years ago the NextGen Cup Challenge, a design competition that sought a recyclable solution to single-use...
Starbucks announces latest progress and plans for served sustainably
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SEATTLE, U.S. – Starbucks customers in New York, San Francisco, Seattle, Vancouver and London will help test new Greener Cups that will be both...
Closed Loop Partners announces 12 winners of the NextGen Cup Challenge
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NEW YORK, U.S. – The NextGen Consortium, convened by Closed Loop Partners, announced today the winners of the NextGen Cup Challenge - an open-sourced,...
Starbucks launches a Moonshot effort to develop recyclable, compostable cups
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Starbucks wants to bring a fully recyclable and compostable cup to the market within the next three years. The coffee company is committing $10 million...