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energy drinks

LeanLife signs LOI with leading European energy drink manufacturer

VANCOUVER, BC, Canada – LeanLife Health Inc. a Company focused on proprietary plant-based food products is pleased to announce that it has entered into...

PepsiCo acquires Rockstar to boost its presence in the energy drink category

PURCHASE, N.Y., U.S. — PepsiCo, Inc. has entered into an agreement to acquire Rockstar Energy Beverages, the popular energy drink maker, for $3.85 billion,...

Riff launches two new flavors of Alter Ego brewed from upcycled coffee fruit

BEND, Ore., U.S. — With just a few months in distribution, Riff ’s Alter Ego — brewed from upcycled coffee fruit (cascara)—has experienced an...

Keurig Dr Pepper, Lance Collins deliver an Adrenaline Shoc to energy drinks

BEVERLY HILLS, Calif., U.S. — Lance Collins, successful beverage industry entrepreneur and founder of iconic brands such as Fuze, NOS Energy, and CORE, is...

Canadian Beverage Association issues statement on energy drink study

TORONTO, Canada – Today, the Canadian Medical Association Journal Open published a study from the University of Waterloo entitled, Adverse effects of caffeinated energy...

Smart Cups debuts first-ever 3d-polycapsule printed line of energy drinks

MISSION VIEJO, Calif., U.S. – Smart Cups, a technology company and cutting-edge drink manufacturer, today introduces its proprietary technology and first product line of...

Essential Mints launches Indiegogo for Its new line of caffeinated mints

DAVIE, Fla., U.S. – Essential Mints, a brand new delicious line of mints, has just launched a new campaign on Indiegogo. The mints are...

Europea Parliament vetoes energy drink “alertness” claims

EU Commission plans to allow claims that sugary drinks and energy drinks containing caffeine boost “alertness” or “concentration” were vetoed by the European Parliament...

Coffee vs. energy drinks: No difference in caffeine absorption, says study

A study at Washington State University is the first published comparison of caffeine absorption after consumption of coffee versus energy drinks ...

Health Committee MEPs ask Parliament to veto energy drink “alertness” claims

Sugary drinks and energy drinks containing caffeine should not display claims that they help increase alertness or concentration, as this would encourage high consumption...

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