Wednesday 24 April 2024
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STARBUCKS – A stylish launch for Japan’s new Frappuccino

Starbucks Japan celebrated the launch of a new Frappuccino beverage in style this week.

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A fashion event, created by acclaimed designer Taro Horiuchi, set the stage for the debut of Starbucks Fruits-on-top yogurt Frappuccino with crushed nuts.

Horiuchi, a Tokyo fashion designer and winner of the Newcomer’s Prize at Mainichi Fashion Grand Prix Japan, created dresses and separates that playfully captured the essence of the beverage with fruit on top.

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The base of the beverage is yogurt blended with almonds and four kinds of refreshing fruit jelly – orange, strawberry, yellow peach and white peach – topped with whipped cream.

The early-summer treat is available in Starbucks stores in Japan for a limited time (April 15-June 2).

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Today, Starbucks serves Frappuccino blended beverages in all of its 66 countries and offers more than 36,000 different drink combinations.

Around the world there are unique Frappuccino flavors that reflect the diverse palates of global customers, such as Coffee Jelly Frappuccino and Red Bean Green Tea Frappuccino in Asia, Algarrobina Frappuccino with syrup from the Black Carob tree in Peru and the chocolate Brigadeiro Frappuccino in Brazil.

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