Segafredo Zanetti officially became the main and title sponsor of the Basketball Virtus Team in Bologna. A partnership that will light the enthusiasm of black&white fans, establishing an important link between two brands that made the history: Segafredo Zanetti and Virtus.
On the one hand there is Virtus, a company that has written memorable pages of Italian basketball, that won 15 Italian titles, unforgettable trophies and invested a lot on young talents.
The Company is about launching the young and talented team for the new season, realizing a great project for the next future.
On the other, Segafredo Zanetti Espresso leader in the Italian market and at global level, with a huge customer network across the main distribution channels, from bars to restaurants, from organized catering to large retailers.
