BREA, Calif., USA – Reborn Coffee, Inc., a California-based retailer of specialty coffee, today announced a special distribution partnership with TOUS les JOURS, a franchise French-Asian bakery café chain, to bring an exclusive Valentine’s Day coffee blend to TOUS les JOURS’ Cerritos, California flagship location and through ecommerce.
TOUS les JOURS is a French-Asian bakery café chain offering more than 300 different kinds of artisan pastries, gourmet cakes and desserts baked in-store daily. Currently, there are more than 70 TOUS les JOURS stores in the U.S. and more than 1,650 stores all around the world.
Reborn Coffee’s special Valentine’s Day blend is “crafted with love”, featuring notes that are sure to warm hearts and elevate coffee moments. Available for a limited time in the Cerritos store and online, this exclusive offering invites customers to share in the celebration of love and the joy of coffee with every sip.
“This initiative celebrates the season of love and marks a significant milestone in Reborn Coffee’s mission to enhance coffee experiences for TOUS les JOURS consumers in the region,” said Jay Kim, CEO of Reborn Coffee.
“This Valentine’s Day, we are pouring our hearts into every cup, bringing a special blend of our premium beans to the TOUS les JOURS flagship location in Cerritos. We expect the collaboration will be an effective cross selling program, introducing our exclusive coffee to its bakery customers.
“The blend is also available via our website and online ecommerce platform, highlighting our solidified presence in the ecommerce space. We continue to demonstrate remarkable growth and reach through leading online platforms, including Amazon.
With an established strategic partnership with Hour Loop and direct sales through our website, we are well positioned to distribute our premium coffee products more efficiently and effectively to customers nationwide, in line with our ongoing commitment to making high-quality coffee accessible to everyone,” concluded Kim.