BREA, Calif., USA – Reborn Coffee, Inc., a California-based retailer of specialty coffee, and Hour Loop, Inc., a leading online retailer engaged in e-commerce, today announced an expanded partnership to offer new Reborn branded Organic Volcanic Tea through the Amazon Marketplace program.
Reborn’s new Organic Volcanic Tea is sourced from the Big Island of Hawaii where tea plants are grown on volcanic slopes within a rainforest 3,500 feet above sea level. The premium tea is low in caffeine, rich in antioxidants and other beneficial compounds, along with a strong pure flavor. Initial teas to be sold on Amazon Marketplace.
The partnership with Hour Loop extends the recently announced agreement to purchase, carry and handle Reborn coffee products as well as manage listings, logistics, marketing, inventory management, price monitoring and platform integration on Amazon Marketplace.
“Hour Loop’s dominant position on Amazon and e-commerce expertise will be an excellent venue for the launch of our new line of Organic Volcanic Teas,” said Jay Kim, Chief Executive Officer of Reborn.
“We have been impressed with the team at Hour Loop as we prepare to begin offering our coffee products on their platform and believe its sales experience and expansive reach on Amazon will help to rapidly scale sales to our retail chain coming 2024.
“Our tea and tea latte products continue to grow in popularity at retail locations as an alternative to coffee products for health consciousness consumers. We are excited to add to our various organic blends from Rishi Tea with our new Hawaiian Organic Volcanic Tea, which has a distinctive flavor and quality derived from the volcanic soil in which the tea plants grow,” concluded Kim.
Sam Lai, CEO of Hour Loop, added, “Our partnership with Reborn will leverage its unique coffee and tea products with our sales experience to ensure its Amazon debut is a seamless experience for customers. We look forward to scaling sales of all Reborn’s exceptional products on our platform and offering an optimized e-commerce solution.”
