Saturday 13 July 2024
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NuZee named 2022’s most innovative company in coffee processing by World Finance

"We are honored to have been named the coffee industry's most Innovative Company in Coffee Processing by World Finance," said Masa Higashida, CEO at NuZee. "Our team is dedicated to creating great coffee experiences and to disrupting the $12 billion capsule industry."

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RICHARDSON, Texas, USA – NuZee, Inc. has been named 2022’s most innovative company in coffee processing by World Finance. The annual awards recognize trend-makers in their respective industries who drive cutting-edge innovation and initiatives and whose operating methods shift to new and transformational models.

“We are honored to have been named the coffee industry’s most Innovative Company in Coffee Processing by World Finance,” said Masa Higashida, CEO at NuZee. “Our team is dedicated to creating great coffee experiences and to disrupting the $12 billion capsule industry.”

NuZee responds to the consumer demand for convenience and quality with products that meet both lifestyle and taste expectations of today’s coffee drinker. Its products include single-serve pour-over and brew bag coffee formats. Coffee is pre-measured, providing simplicity and allowing coffee drinkers to practice mindful and responsible consumption by brewing only what they require.

Investments in R&D initiatives have resulted in improved extraction and taste. “Our goal is to recreate a barista-quality brew that highlights a coffee’s unique characteristics,” said Marie Franklin, SVP of Sales & Marketing at NuZee. “Coffee roasters are looking for new ways to reach consumers and we are happy to provide solutions that not only excite customers but preserve their craft.”

The acquisition of Dripkit in spring 2022 expanded NuZee’s portfolio to reach the specialty coffee consumer, adding premier roaster partnerships and helping NuZee further solidify its position as a leading alternative single serve coffee company.

To learn more about NuZee and its innovative initiatives, please visit mynuzee.com. To view the full list of winners, please visit World Finance Innovation Awards here.

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