Sunday 14 July 2024
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Nguyen Coffee Supply announces nationwide launch in Sprouts Farmers Market stores in 23 states

Trailblazing coffee brand selected for Innovation Program and to be included in each national location

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BROOKLYN, NY, USA – Nguyen Coffee Supply, America’s first specialty Vietnamese coffee company, announced today Sprouts Farmers Market has selected all 3 Vietnamese coffee Ready-to-Drink products to be included in their Innovation Program, launching in more than 400 stores in 23 states nationwide.

This is an area of the store where new products are featured, and every item is hand selected by Sprouts.

The brand will also be the first Vietnamese RTD coffee in Sprouts Farmers Market Stores. This announcement comes on the heels of other retail expansions for Nguyen Coffee Supply with the company doubling its retail footprint in 2023 and ahead of soon to be announced Nguyen Coffee Supply new product innovations and additional retail expansions in the coming year.

Founder and CEO Sahra Nguyen said, “In a category often called “crowded,” we’re thrilled to be recognized for our product innovations offering more flavor and function to consumers through our focus on robusta coffee as a core ingredient and differentiator.”

In 2023, Nguyen Coffee Supply became the first Vietnamese coffee Ready-To-Drink brand to receive national distribution from Whole Foods Market. Nguyen Coffee Supply also ships direct-to-customers in all 50 states and internationally to Australia, Canada, France, Germany, Ireland, Singapore, U.K. and is available online on Amazon.

Products are also available in restaurants and cafés in New York City, Washington D.C., Seattle, Kansas City and sold in FreshDirect, Gorillas, and Weee!

Nguyen Coffee Supply is leading the way and ushering in the next wave of coffee culture rooted in uplifting the robusta coffee species and historically marginalized coffee communities around the world. Importing directly from the source and roasting in Brooklyn, New York,

Nguyen Coffee Supply’s mission is to transform the coffee industry through diversity, sustainability and cultural integrity. Founded in 2018 by 1st generation entrepreneur-activist Sahra Nguyen, the company’s mission is to elevate robusta coffee (the dominant coffee bean grown in Vietnam), while building a diverse and inclusive coffee culture for all.

Nguyen Coffee Supply’s latest product innovation, the Vietnamese coffee Ready to Drink (RTD), is now available in over 1,000 retail doors nationally. The three award-winning RTD flavors, Classic Black, Condensed Milk, and Coconut have been acclaimed by various publications.

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