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Natfood and Gruppo Gimoka – Sogedai announce a strategic partnership for food & beverage

Natfood Gimoka

MILAN, Italy – Natfood, Italian leader of the Horeca service and the reference Holding Company of Gruppo Gimoka – Sogedai, leader in terms of volumes in the food & beverage sector, announce that they have signed an important partnership to share their technical and distribution know-how and to offer customers of bars, cafes, restaurants, hotels and caterers integrated and innovative solutions for hot and cold drinks.

Through the Parent Company, Gruppo Gimoka and Sogedai will guarantee exclusive products and equipment, distributed throughout the supply chain to all Natfood Horeca customers, which can count on a widespread distribution network characterized by undisputed professionalism able to guarantee a level of service that is unparalleled in the world as far as Italian out-of-home consumption is concerned.

The partnership beetween Gruppo Gimoka and Natfood responds to the needs of Horeca customers

Particularly affected by the pandemic, who need to redesign their business model through services that can simplify the management of their business and attract more and more consumers to their point of sale, focusing on a range of hot and cold drinks of the highest quality and in line with new consumption trends, thus satisfying the most attentive and demanding consumers.

This collaboration is expression of the company owners’ will to invest in the Horeca sector in such a particular moment strongly affected by the national health emergency. Shareholders believe that now, more than ever, it is necessary to combine efforts and build synergies, focusing on employees and customers.

In the coming weeks, new innovative projects will be launched to help HoReCa customers facing this difficult moment linked to the pandemic effects.

Giuseppe Lochis, President of Natfood, declared “It is an industrial operation that strengthens the “made in Italy” and completes the beverage offer in Natfood’s Horeca in all its aspects. I believe that this strategic partnership will allow us to conquer new market shares, increasing the undisputed leadership in the sector, offering our Horeca Partners (customers and agents), products and equipment (systems) to make them increasingly competitive in their own market.”

Ivan Padelli, President of the holding that controls Gruppo Gimoka and Sogedai, commented: “This partnership is part of the broader strategy of our Parent Company, which aims to reach the final consumer with a view to broadly integrating the supply chain. We believe that our skills and our propensity to produce innovative solutions for the food & beverage sector can be made available to the Horeca world, bringing added value and supporting the recovery of a sector, strongly affected by the containment measures of Covid, in which we strongly believe.”

Natfood summary sheet

Natfood, thanks to an always modern marketing and to a continuous research and development of products and systems, represents, in Italy, an important point of reference in the HO.RE.CA. sector. A widespread sales network (some 300 agents), a large distribution capacity (central logistics and 12 peripheral warehouses), and the management of a vast fleet of equipment, allow to serve some 30,000 customers, distributed throughout the national territory, and in some 30 foreign countries.

Summary sheet of the Gruppo Gimoka Sogedai Holding

Gruppo Gimoka and Sogedai, have set up a holding based on the prospect of setting up a new, solid and resilient Industrial Group, with the aim of placing the lead companies in the conditions of further growth to meet the challenges of the market.

An authentic Food & Beverage Company able to manage the entire hot drinks supply chain, from development and production to the final customer, through automatic distribution and with an important presence in Retail, e-commerce and HoReCa, making use of a commercial network spread over 5 continents.

The activity of the holding is focused on the development of new projects and services to increase and enhance the specific skills of the two single companies and strengthen their assets as well as their production and service know-how, with the ambition to be at the top of the sectors of reference.