Thursday 09 February 2023

Lindt USA launches its first-ever 3D virtual store

Set in a beautifully decorated, fully 3D, and highly photorealistic environment, the store welcomes guests with an engaging introduction from one of the famous Lindt Master Chocolatiers, Ann Czaja. The best thing is, the immersive store is fully shoppable: simply choose the chocolate you love, add to cart, and check out seamlessly

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STRATHAM, NH, USA – Lindt, the premium Swiss chocolatier and confectionery company founded in 1845 known for its iconic Lindor truffles and bars offerings, announces the launch of a 3D virtual store in the USA. Developed by ByondXR – the leading 3D commerce platform – the virtual store is truly a sweet spot between the traditional holiday sweets and the modern and innovative shopping solutions.

Set in a beautifully decorated, fully 3D, and highly photorealistic environment, the store welcomes guests with an engaging introduction from one of the famous Lindt Master Chocolatiers, Ann Czaja. The best thing is, the immersive store is fully shoppable: simply choose the chocolate you love, add to cart, and check out seamlessly.

Upon entering, the luxury gift station awaits with exquisite boxes of Lindt chocolates. Next, if guests are looking for something a little more classic, they can explore the bars and hollow figures.

A colorful wall of LINDOR Truffles and a chocolate fountain almost make you smell the chocolate! Exploring the store further, guests can then move over into the warm and cozy living room with a great view of the wintry forest through the floor-length windows.

Once in the living room, guests get to play a memory game to win a shopping discount and choose some of the best holiday gifts for their loved ones.

The best part? The Chocolate Lab where guests can look over the Lindt Master Chocolatier’s shoulder where they’re creating the most delicious chocolates. Guests can also watch videos and learn the most interesting facts about what goes into making Lindt chocolate

“Here at Lindt USA, we are delighted to offer customers this cutting edge, retail experience just in time for the Holidays” – said Patrick Diggelmann, Vice President of Retail and E-Commerce at Lindt USA. “While there is no experience quite like entering one of our beautiful Lindt retail stores in person, our virtual store is a close second. We’re truly delighted to show it off” – continued Diggelmann.

ByondXR prides itself on developing the most photorealistic, engaging, immersive and quick-loading virtual experiences across all devices. ByondXR’s platform empowers brands and retailers to take a step towards innovative shopping. The recent update enables customers & partners to fully manage and configure their own virtual stores by adding plugins, features, visuals, gamification and more. Controlling plugins lets users add their own ecommerce, media, and fun elements inside.

“Developing Lindt Chocolate’s first-ever virtual store has been a great honor to us. We want brands from any industry to be able to showcase their products through virtual stores and not only take a step towards innovation, but be able to engage with each and every one of their consumers on a new level” – says Noam Levavi, ByondXR CEO and Co-Founder.

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