Sunday 16 June 2024
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Legendary House of Bacha Coffee establishes new era of coffee appreciation

Bacha Coffee traces its origins back to 1910 and the Dar el Bacha, a palace hidden in the heart of the old city in Marrakech, Morocco. Nestled behind the millennia-old walls, a coffee room beckoned, shrouded in whispers of secrecy and graced by the likes of President Franklin D. Roosevelt, UK Prime Minister Winston Churchill, filmmaker Charlie Chaplin, entertainer Josephine Baker and other cultural and political names of the day

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NEW YORK, NY, USA – Legendary brand Bacha Coffee enchants coffee drinkers with an exceptional collection of over 200 coffees from 35 of the most consistent and well renowned coffee producing countries around the globe.

Bacha Coffee traces its origins back to 1910 and the Dar el Bacha, a palace hidden in the heart of the old city in Marrakech, Morocco. Nestled behind the millennia-old walls, a coffee room beckoned, shrouded in whispers of secrecy and graced by the likes of President Franklin D. Roosevelt, UK Prime Minister Winston Churchill, filmmaker Charlie Chaplin, entertainer Josephine Baker and other cultural and political names of the day.

Uniting over glittering pots of “coffee of Arabica”, the Bacha Coffee room offered an escape and was a secret oasis known for its style and beauty, but above all, for its coffee.

Today, the brand is dedicated to preserving the timeless traditions of coffee craftsmanship while embracing innovation to meet the evolving tastes of modern coffee connoisseurs.

The brand offers a collection of more than 200 meticulously sourced Single-Origin, Fine Blended, Fine Flavoured, and naturally CO₂ Decaffeinated 100% Arabica coffees sourced from 35 countries around the world including Africa, the Arabian Peninsula, Central and South America, the Caribbean, Asia, and beyond.

Bacha Coffee’s expertly trained Coffee Masters work with farmers to gather the best and freshest beans and then process them according to age-old traditional methods. Since each variety of coffee requires a different degree of roasting to bring out its unique taste profile, Bacha Coffee Masters hand-roast each harvest individually before gently air cooling them for the best taste and preservation. By sourcing coffee beans from diverse origins, Bacha Coffee celebrates the unique terroir and flavour characteristics of each region, offering customers an authentic taste that makes it a true haven for coffee lovers.

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About Bacha Coffee

Bacha Coffee was founded in Marrakech, Morocco in 1910 in the spectacular Dar el Bacha palace, where the greatest cultural and political minds of the century gathered over glittering pots of freshly brewed Arabica coffee.

The original Marrakech location reopened in 2019 and launched its first international outpost in Singapore in the same year. With unique and exclusive Coffee Rooms & Boutiques, Coffee Bars, Travel Retail, and Takeaway concepts, Bacha Coffee has since expanded exponentially across Asia, the Middle East and Europe. Today, the brand serves customers in over 40 countries, including online at BachaCoffee.com.

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