Tuesday 27 February 2024

Krispy Kreme Now Has ‘Baristas’ Handcrafting Coffee

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By Clint Rainey*

Health-conscious times call for desperate measures in the doughnut biz, and Krispy Kreme‘s new trick involves a loose interpretation of the word barista. To lure customers, it is testing out a Starbucks approach in a store near its headquarters in North Carolina

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