Tuesday 04 October 2022

Keurig introduces BrewID, the company’s connected technology platform

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BURLINGTON, Mass. and FRISCO, Texas, US — Keurig Dr Pepper has introduced BrewID, a next-generation technology platform designed to give consumers a perfectly customized, rich full-flavored coffee just the way they like it. The first brewer to feature this technology, the K-Supreme Plus SMART brewer with BrewID, is now available on Keurig.com.

To provide consumers a distinctively delicious cup every time, BrewID technology recognizes the specific brand and roast of the K-Cup® pod and automatically customizes the brew settings to the recommendations of the coffee expert who created it. BrewID unlocks customized settings for the over 900 K-Cup® pod varieties available in the Keurig® system. Consumers can also put their own spin on perfection, by fine tuning it even more with an expanded range of temperature, strength and size settings.

“The K-Supreme Plus SMART brewer is the first offering within our next-generation portfolio of brewers, designed to enhance and elevate the at-home coffee experience,” said Mauricio Leyva, President of Coffee Systems at Keurig Dr Pepper. “With BrewID technology, consumers can create their perfect cup of coffee with every brew, delivering sophisticated convenience and our most personalized brewing experience yet.”

In addition to BrewID, the K-Supreme Plus SMART has a host of features designed to deliver a perfectly customized cup of coffee and overall convenience with the brewing experience, including:

  • Connected Convenience: Consumers can save their coffee preferences, schedule a brew in advance or brew a cup from anywhere via the Keurig mobile app
  • SMART Auto-Delivery: BrewID helps to manage a consumer’s pantry, with the ability to reorder K-Cup® pods based on their consumption so they don’t run out
  • MultiStream Technology™: Keurig’s most recent advanced brewing feature, MultiStream Technology, uses five streams of water instead of one to thoroughly saturate the coffee grounds to extract full flavor and aroma from every cup
  • Sleek Design: Premium black stainless-steel finish and a 78 oz. removable reservoir

Levya added, “This capability would not be possible without the strength of our coffee expertise and our robust partner network of coffee brands, which is why only Keurig could deliver this type of customization and variety selection.”

At an MSRP of $199.99, the K-Supreme Plus SMART brewer with BrewID is available today on Keurig.com, with plans for national expansion in Fall 2021 at preferred retailers including Best Buy.

To learn more about Keurig, visit www.keurig.com and follow @keurig on Instagram, Facebook and Twitter.

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