KALAHEO, U.S. — Kauai Coffee Company, a company of Massimo Zanetti Beverage Group, is partner of the Sustainable Coffee Challenge, a worldwide initiative that aims at promoting sustainability along the coffee supply chain. 125 partners, among which Companies, NGOs and Governments have already joined the Program, to make coffee the world’s first sustainable agricultural project.
As part of its partnership with the Sustainable Coffee Challenge, Kauai Coffee Company has made a commitment to increase the sustainability of its soil use on its orchard land area. Currently, 8-10% of its 3,100 acres use a combination of thermophilic compost and cover crop for soil remediation. By 2022, Kauai Coffee Company hopes to have more than 30% of orchard land use applying this combination.
The Sustainable Coffee Challenge’s goals are scaling up sustainable sourcing, farm renovation and rehabilitation, improved labour practices and supply, mapping and monitoring of coffee and forests.
Kauai Coffee is a brand of Massimo Zanetti Beverage Group that uses premium quality Hawaiian coffee grown and harvested on the unique estate of the beautiful Kauai Island.