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First Simonelli Group sales office in France is now fully operational

VIVIERS DU LAC, France – In Viviers-du-Lac, the small town of Savoy on the southern shore of Lake Bourget, Simonelli Group opens its third commercial headquarters outside Italy, the first in Europe.

The top technology and the innovative coffee machines that Simonelli Group produces in Italy and distributes with ever-increasing success worldwide, will now be “at your fingertips” for baristas and French chain shops.

This first Simonelli Group sales office in France has been fully operational for a few days in Viviers-du-Lac, a small town in the department of Savoie, not far from Lyon.

After the US and Singapore, the third commercial office that this Italian company, worldwide producer of professional coffee machines, has now opened overseas.

For some years France has been one of the European markets most interested in the continuous innovations Simonelli Group introduces into the products of its two brands, Nuova Simonelli and Victoria Arduino.

These brands have a long history of being chosen by important overseas customers. To name just those in the capital, Paris, there are top brand machines in Hotel George V, near the Champs Elysées and in the Ritz Bar in Place Vendome.

The new Viviers-du-Lac offices, headed by Nicolas Poirot-Crouvezier, has a large showroom and sales area, as well as a “technical center” that can host training courses for baristas and technicians.

Simonelli Group, with its new headquarters, offers the market and operators throughout France a benchmark to learn about the latest technology for coffee equipment and to ensure a continuous highly professional discourse. At Viviers du Lac, all France can breathe the coffee culture.

The address:

Nuova Distribution France

Hexapole – Actipole – Bat 5

Rue Maurice Herzog