The event held by Dak Lak provincial People’s Committee for the first time in Ho Chi Minh City, aims to promote the image of Vietnamese coffee to domestic and international consumers.
With nearly 300 booths, the fair features coffee and collateral products from 100 coffee enterprises, among of which 20 companies come from Dak Lak province. The visitors have an opportunity to enjoy 50 different strains of coffee from well-known brands in Vietnam free-of-charge.
Under the framework of the programme, coffee varieties, the coffee hill model, coffee processing plants, coffee roasters and grinders and coffee space models were also on display.
According to Huynh Ngoc Duong, deputy director of Dak Lak provincial Department of Industry and Trade, the event helps to upgrade Vietnamese coffee brands as well as the coffee culture of Vietnamese people.
The event provides an international platform for buyers and sellers to network and explore business opportunities. It will run until October 28.