WATERBURY, Vt., U.S. – Keurig Green Mountain, Inc. announced last week the launch of Campbell’s Fresh-Brewed Soup, in partnership with Campbell Soup Company, available for purchase on Keurig.com.
Campbell’s Fresh-Brewed Soup can be brewed in all Keurig Hot brewers that use K-Cup pods, and is available in two varieties: Homestyle Chicken Broth & Noodle Soup Mix and Southwest Style Chicken Broth & Noodle Soup Mix. Both varieties are 70 calories or less per serving and are made without artificial colors or flavors.
Brewing soup with your Keurig is easy. Campbell’s Fresh-Brewed Soup kits are a two-step process; each kit includes a noodle packet and a broth K-Cup pod. To brew soup, simply empty the soup packet into a 12-oz cup, insert the K-Cup pod, brew, stir, let sit and enjoy.
“Launching Campbell’s into the Keurig hot system marks a milestone as our first expansion beyond beverages,” says Mark Wood, Chief Business Development and Partners Officer, Keurig.
“We are thrilled to offer consumers the ability to brew soup in their Keurig brewer, and the opportunity to use their brewer on more occasions throughout the day.”
“Campbell’s Fresh-Brewed Soup varieties are packed with taste and provide a new, convenient way for consumers to enjoy soup,” said Michael Goodman, Marketing Director, Innovation, Campbell Soup.
“We know more than 80 percent of people who buy Keurig pods also buy Campbell’s soup, so bringing together two products people love in one handy kit is a winning idea.”
Campbell’s Fresh-Brewed Soup Kits are available in 8-count boxes, each kit includes one noodle packet and one broth K-Cup pod.
In addition to launching on Keurig.com, Campbell’s Fresh-Brewed Soup Kits are also available in grocery and club stores and Amazon.com. To see how Campbell’s Fresh-Brewed Soup is brewed, visit FreshBrewedSoup.com.
For instructions on how to brew this unique product, visit: www.youtube.com/watch?v=N46K2CDoD0M.
