Zicaffè will participate in different events of national and international interest regarding the Horeca industry. The company will start with it’s participation in Prodexpo, where all the products with the brand Zicaffè will be presented to the Russian market. This exhibition, which represents the most important event of the Horeca industry, will take place in Moscow from February 10th-14th.
In Mars it’s the turn of Morocco- one of the most important markets for the company-where Zicaffè will attend the exhibition Marocotel in Casablanca from March 12th -15th. Next stop Asia, where Zicaffè will participate in two of the most important international events: Hotelex in Shanghai from March 31st- April 3rd and Food&Hotel Asia in Singapore from April 8th-11th.
At the end Zicaffè will come back to Italy and exhibit it’s products at Cibus, the biggest food exhibition in Italy, which will take place in Parma from May 5th-8th. Last but not least the company will attend TriestEspresso in Trieste from October 25th-27th.
The main objective of this long tour in 2014 is to offer the possibility of a direct contact with the operators of the 45 countries where Zicaffè can be found.
The participation in the most important exhibitions is a unique experience for Zicaffè which allows the company to increase the brand awareness and to strengthen its position on the international market.