Thursday 25 April 2024
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Victor Allen’s Coffee Brand collaborates with Walmart on Ready-To-Drink Iced Coffee Line

Offering Includes Mocha Iced Coffee Latte, Vanilla Iced Coffee Latte, and Caramel Iced Coffee Latte

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DESCAMEX COFFELOVERS 2024
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LITTLE CHUTE, Wis., USA – Trilliant Food & Nutrition, a leading U.S. roaster, blender, and packer of Coffee, has announced new distribution of its Victor Allen’s Coffee Brand in a Ready-To-Drink Iced Coffee Latte format at the leading retailer Walmart.

Available today, shoppers at over 500 select Walmart stores throughout the country can find Victor Allen’s Coffee 8 oz. cans of Ready-To-Drink Iced Coffee Lattes. New packaging graphics are also being showcased on-shelf with the new Victor Allen’s Coffee Brand look that features a new Brand logo and refreshed can packaging graphics.

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“Consumers demand for high quality coffee at a reasonable price continues to grow as inflation remains sticky,” said Tom Lehocky, Vice President of Sales for Trilliant Food & Nutrition.

“The Victor Allen’s Coffee Brand is all about empowering our consumers to have a great Iced Coffee Beverage without having to compromise on quality or spend extra dollars from their bank account. We are proud to partner with the Walmart and bring the Walmart community this offering.”

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To find a Walmart near you, visit the Walmart store finder. For more information about the Victor Allen’s Coffee Brand, visit the Victor Allen’s website and follow Victor Allen’s Coffee on Facebook and Instagram.

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