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US – Caribou Coffee launches all-new premium quality bakery assortment as part of a three-phase food innovation roll out

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MINNEAPOLIS – Caribou Coffee announced today the launch of a new fresh food platform designed to provide fans with a top quality assortment of food options with premium ingredients served fresh every day.

As part of the first phase of the launch, Caribou’s new bakery – introduced today, February 25, 2014 – will provide guests with a wide array of fresh baked goods.

While Caribou fan favorites including the Maine Blueberry Muffin and Cinnamon Coffee Cake will remain on the coffee retailer’s menu, the bakery launch will bring 13 delicious, new items to Caribou coffeehouses, from artisanal Parisian Macarons to Spinach Feta Croissants and Toffee Crunch Blondies.

The new and expanded food menu will offer an ideal balance of savory and sweet bites that are appetizingly fresh at any time throughout the day.

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“At Caribou, we are making a commitment to providing our guests with food that matches the high standards of our coffees, and it starts today with our bakery launch,” said Michele Vig, VP of Marketing for Caribou Coffee, “Our new bakery assortment is just the first phase of revamping our food in 2014.

The second and third phases of food innovation will provide our guests with new hot lunch sandwiches as well as green salads, wraps, fresh fruit and vegetables, snack boxes and healthy menu options.”

Caribou coffeehouses is offering the following new bakery items for fans to enjoy:

  • Mini Donut Muffin
  • Mini Cupcakes
  • Mini Chocolate Chip Cookie
  • Chocolate Croissant
  • Butter Croissant
  • Toffee Crunch Blondie
  • Triple Chocolate Brownie
  • Parisian Macarons
  • Mini Oatmeal Cookie
  • Spinach Feta Croissant
  • Raspberry Bar
  • Sticky Bun
  • Lemon Tart

For more information about Caribou Coffee, please visit Caribou Coffee’s Facebook page at www.facebook.com/cariboucoffee or follow Caribou on Twitter at @Caribou_Coffee.

Source: press release

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