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US – Caffè Nero opens today its flagship location in Boston

BOSTON – According to a tweet from Caffe Nero, the UK coffee chain is opening its first U.S. flagship location in Boston today.

Caffe Nero’s first-ever U.S. location will be opening its doors in Boston’s Millennium Place in Downtown Crossing. According to a previous release, the coffee house should offer “premium award-winning Italian coffee blended and roasted in an old world style, a warm and authentic coffee house atmosphere, and freshly-made artisan food.”

“We look forward to introducing Caffè Nero to U.S. coffee-drinkers, and becoming part of the Boston and Millennium Place community,” said Gerry Ford, chairman and founder of Caffè Nero. “I love Boston because it is such a beautiful, vibrant city. I lived here as a graduate student and feel it is a natural fit for our first U.S. location.

We think coffee lovers will enjoy our award-winning blends and appreciate the hours of craftsmanship Caffè Nero puts into each cup we serve.”

Along with serving its award-winning coffee, Caffè Nero aims to bring a European coffee house atmosphere and cozy neighborhood gathering spot for locals, including current residents at Millennium Place.

As a complement to its premium coffee, Caffè Nero will serve high-quality, freshly-made food from local artisan purveyors that are inspired by classic European recipes.

“We’re looking to bring European coffee house culture to the United States,” said Jay Gentile, director of U.S. operations for Caffè Nero. “Caffè Nero is an accessible, friendly coffee house where customers are welcome to grab a bite to eat, meet friends, catch up on work or simply read and relax.”