KUALA LUMPUR, Malaysia – Ecolab, a global leader in water, hygiene and infection prevention solutions and services, has been called in by Malaysian restaurant chain, OldTown Kopitiam to provide heightened cleaning and disinfection procedures to its 168 outlets.
OldTown Kopitiam launched its brand refresh and, in addition to announcing substantial new hygiene and safety measures, the company also presented an updated logo and menu, featuring more than 40 new items.
The OldTown brand refresh encompasses the store concept, uniforms, and digitalization, fusing kopitiam nostalgia with present day lifestyle needs.
To spearhead economic recovery for the franchise industry, OldTown also has launched micro franchise and franchise packages under the auspices of the Malaysian Government’s Ministry of Domestic Trade and Consumer Affairs.
Advanced science-based cleaning and disinfection procedures will be a key part of OldTown’s safe reopening plans, as the company looks to return its operations to pre-pandemic levels as COVID-19 eases in Malaysia. As part of its work, Ecolab is providing hygiene and sanitation training for OldTown Kopitiam employees, sanitizing products and installing hand sanitizer dispensers at the company’s outlets.
Dawn Liew, Chief Executive Officer, OldTown Kopitiam said:
“Our customers and staff are our number one priority, and we are committed to ensuring their safety and well-being. People love to socialize with friends or take a break from their busy lives in our restaurants and providing the highest levels of cleanliness is an essential part of our customer experience. Through this partnership with Ecolab, we’ve stepped up our cleaning and disinfection processes, so customers can rest assured they are enjoying the best quality coffee in a space that is clean and hygienic. This is a core part of our plans to reopen safely and give our customers the confidence to dine in and visit our outlets.”
Jason Chow, Country Manager for Ecolab Malaysia, said:
“We’re delighted to be working with such a popular brand name in the Malaysian restaurant scene and give our congratulations to OldTown Kopitiam on its brand refresh. The collaboration between our two companies is timely and relevant. The Ecolab team provides restaurants with innovative best-in-class solutions that help ensure clean and safe operations and is proud to be playing a part in building trust and elevating confidence as OldTown Kopitiam welcomes more guests back.”