Friday 29 March 2024
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  • Triesteexpresso

MASTER BLENDERS – Fruit Fusion, the fruitiest Pickwick ever

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Back in the 1970’s the tea shelf began bursting with fruity colour with the introduction of the Pickwick fruit editions, exposing the Dutch consumer to a new variety of tea.

In 2014 Pickwick thought it was time for a new revolution.

This summer the tea brand introduces a special scoop in the fruit range: Pickwick Fruit Fusion, fruit infusions with delicious, full bodied fruit flavours, without caffeine. A new generation exciting mélanges – with real pieces of fruit – that taste fruitier than ever. Available in the following delicious varieties: Pineapple & Lemon, Blackcurrant & Cherry, Raspberry & Strawberry.

Exciting Combination

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In 1972 Pickwick launched their first tea with a ‘flavour’ with the introduction of lemon tea.

Soon this tea became incredibly popular and nowadays the lemon tea is still much preferred alternative to traditional black tea. The new Pickwick generation has come up with a perfect flavour match pineapple.

The new Pickwick Fruit Fusion Pineapple & Lemon contains real pieces of pineapple and lemon and combining these two diverse kinds of fruit makes it an exciting refreshing cup of tea.

Delicious intense flavour

For many years Pickwick’s blackcurrant tea has been one of the favourites within the fruit tea category. It is no surprise therefore that this berry forms the base for the new Pickwick Fruit Fusion Blackcurrant & Cherry.

Mild sweet infusion

Just in time for summer Pickwick also returns with the king of the summer fruit harvest. Pickwick Fruit Fusion Raspberry & Strawberry contains real pieces of raspberry and strawberry with a base of green rooibos. The result is an infusion with a fresh red colour and mild sweet flavour.

Source: DE Master Blenders 1753

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