MILANO – M. Pizzorno, a 48-year-old manager with a proven executive management record in leading companies it the Horeca sector, has been appointed Chief Executive Officer of Univerciok.
“The arrival of Massimiliano Pizzorno in the Univerciok management will allow the company to implement important business plans that are required following the recent redefinition of the company’s mission, after the company’s entry into the Gimoka Group.” announced M. Faravelli, Ceo of the Group.
Pizzorno for a new company strategy
The new mission aims to quickly position the company, based in Merlino, as one of the major instant beverage companies, not only for partners of the Ho.Re.Ca. trade channel, but also for operators and Key Accounts of self-dispensing and non-self-dispensing beverages.
It will also preserve the uniqueness of this historic instant drink brand, whose excellent know-how is skilfully used in developing top-quality products, while its extensive expertise allows it to continually propose new flavoured beverages that are popular both in Italy and abroad.
“The Research and Development Laboratory – the heart of the company – which has been strengthened in terms of instrumentation and staff, will continue to be led by Giovanni Ventura, who, together with his team, has achieved many successes and will continue to do so.” said Ivan Padelli, President of the parent company.
At Sigep 2020, in fact, the company already noticed visitors’ appreciation not only of the classic Horeca proposals, but also of the new blends used in automatic dispensers, designed both for the Italian and foreign markets.
Univerciok, which is famous for its chocolates and instant products, was established in 1983 as a family-run company and has continued to grow as a producer of soluble and
confectionery semi-finished product ranges, combining innovative techniques and craft
methods to offer top-quality products.
Innovation and the ongoing search for new products to be proposed on the market have
always been a strong point of Univerciok, which manages to guarantee the highest food
quality and safety standards (In fact, it has been awarded the BRC “AA” rating). The focus on organic, environment-friendly products, as well as sustainability and responsibility, is firmly rooted in the company’s values. In recent years, Univerciok has also developed “free-from …”, Vegan and Green & Organic lines.
All the raw materials used in the organic range are certified and produced using low-environmental-impact methods, which pay utmost attention to safeguarding the natural systems and cycles of the environment.