NEW YORK, U.S. — Nespresso announces the launch of Kahawa ya Congo, the newest and first USDA certified organic coffee within Reviving Origins. With help from the Nespresso community, farmers are overcoming conflict, environmental disasters and economic hardships and revitalizing their coffee farms to be more sustainable while bringing back to life some of the world’s rarest coffees.
Kahawa ya Congo is a rare USDA certified organic coffee that is smooth with nutty, cereal-like aromas. With milk, the aromas transform into a light, sweet and creamy cup full of biscuit notes, a hint of walnut and a silky texture.
Every cup of coffee from Congo and all other Reviving Origins regions contributes to the equipment, training or resources farmers and their communities need to create a better future.
“Working with farmers to help cultivate and nurture sustainable coffee farms has been the heart of our business for over 30 years, with a goal to truly realize the transformative power of coffee and deliver the highest quality coffee to consumers across the globe,” said Alfonso Gonzalez Loeschen, CEO of Nespresso North America.
“Through our Reviving Origins program, we are inviting the Nespresso community to participate with us and see the direct impact – whether it be donating trees in Puerto Rico, building wet mills in Uganda or providing technical training and access to agronomists. We’re proud of our program, the work and the long-term positive impact for farmers and their communities.”
In Congo, Nespresso is part of a uniquely collaborative model with Asili, the social business platform of ECI, TechnoServe and Olam (with Virunga Coffee Company). Together, they are working with farmers to provide state-of-the-art agricultural expertise, improve access to clean water and open new clinics to provide healthcare services for over 80,000 people in coffee farming communities in eastern Congo by 2024.
About Eastern Congo Initiative
Eastern Congo Initiative (ECI), the first U.S.-based nonprofit dedicated to the Democratic Republic of the Congo, works shoulder to shoulder with Congolese communities as they build health, freedom and prosperity for life. Founded by Ben Affleck and Whitney Williams in 2010, ECI has invested more than $10 million to support visionary Congolese community leaders who are solving the country’s most urgent problems. With ECI’s support, those organizations have made life better for tens of thousands of people—60 percent of them girls and women. With partners like Starbucks, Theo Chocolate and Nespresso, ECI has introduced the excellence of Congolese coffee and cocoa to customers worldwide. ECI’s transformative business model Asili provides clean water and world-class primary healthcare to 120,000 customers in Congo every single day. Thanks to the brilliance of the Congolese people, ECI is transforming the whole idea of humanitarian aid. Learn more at easterncongo.org.