Thursday 28 March 2024
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JUS by Julie launches industry-first vegan, probiotic cold brew coffee

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CLEVELAND, OH, U.S. – JÙS by Julie is launching Probiotic Cold Brew Coffee, infused with GanedenBC30 vegan probiotics. The first-of-its-kind option provides users with instant energy, along with additional immune and digestive health benefits. Available in original and vanilla flavors, the high-quality cold brew is made using a special brewing process “that will satisfy the most discerning of coffee drinkers,” says the company in a press release.

The well-liked formula includes 1 billion CFU’s of a special strain of tasteless vegan probiotics, GanedenBC30, which supports immune and digestive health, protein utilization and survives 10 times more effectively than yogurt cultures.

“We’ve always placed importance on creating quality products that promote good digestive health, since 70% of the immune system is found there,” said Julie Maleh, a certified health coach and founder of JÙS by Julie.

“Our blended juices provide fiber that is crucial to healthy digestion, and now we’re taking it one step further with our Probiotic Cold Brew Coffee by giving our customers a delicious daily way to further increase the good bacteria in their systems.”

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Studies have found that when bacteria in the gut isn’t healthy, it can contribute to everything from digestive problems to allergies, arthritis and mood disorders. The GanedenBC30 vegan probiotics in JÙS by Julie’s Probiotic Cold Brew Coffee populate the gut with healthy bacteria to support digestive and immune health. Studies have shown that GanedenBC30:

• Reduces abdominal pain, bloating and post prandial gas
• Enhances utilization of nutrients, including protein

“JÙS by Julie’s reputation for quality drinks makes them the perfect partner for the industry’s first probiotic cold brew coffee,” says Michael Bush, senior vice president at Ganeden.

“According to the National Coffee Association, Americans drink an average of 3.1 cups of coffee daily, so it makes sense to conveniently add the health benefits of probiotics into those servings.”

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