Perhaps it was due to the difficulty of going back to work after the summer break, as well as the morning ritual of waking up to carry out their various activities, but to make their return to normal life more bearable Italians stocked up on Gimoka capsules on eBay. More than 25,000 packs of the 210-capsule format were bought on eBay.
The weekly magazine Panorama, in its section “The most clicked item on the Internet during the week: the top 6” communicated this record.
This is a special classification, which takes into consideration the different categories and trends of the previous 7 days, for example, the most widely seen video in the world, the most streamed song, the most downloaded APP and, in this case, Gimoka’s record: the sale of more than 5 million capsules of a single product!
Here is what is written in the Panorama edition of 7 September: “When we come back home after our holidays, we go back to our usual wake up ritual. To make it less traumatic, Italians literally drown in coffee. Purchases of Gimoka’s large quantity packs of pods (210 pods) exceeded 25,000 units on the website”.
