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East Africa’s largest coffee chain to expand into the Chinese market

Nairobi, Kenya-based Java House, East Africa’s largest coffee shop chain, has sealed a distribution agreement with Greechain International Ltd, a logistics company based in Shanghai.

According to the deal, Java House will export a total of 10 to 15 metric tons of products to China every month, including coffee beans, coffee powder and tea leaves.

By the end of the year, a Java House and Greechain joint venture is expected to be launched in the free trade zone area of Shanghai, and the two companies will open the first coffee shop selling African coffee in the city.

Greechain’s network spans multiple industrial cities and ports in China and Africa.

Founded in 1999 by Kevin Ashley and Jon Wagner, Java House now operates 57 chain coffee shops in Kenya, Uganda and Rwanda.

In 2017, The Abraaj Group, a Dubai-based private equity investment firm, has announced the acquisition of Java House restaurant chain from ECP for an undisclosed amount.