Thursday 10 July 2025

Coulée Coffee introduces sustainably sourced coffee for outdoor adventures at Outdoor Retailer

“The outdoor community is thoughtful, creative, and practical and cares deeply about the products they bring with them into nature, and just as much about what they leave behind,” said Ted Ayliffe, Ph.D., CEO of Coulée Coffee Co. “We’ve spent years listening to outdoor enthusiasts, adventurers, and conservation-minded consumers; we designed Coulée with them in mind. Our mission is simple: make it easy for people to enjoy a bold, café-quality cup of coffee anywhere, without creating unnecessary waste or relying on complicated gear”

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KETCHUM, Idaho, USA – Coulée Coffee Co., a purpose-driven coffee company dedicated to crafting high-quality, sustainably sourced coffee, is debuting its first product line designed to fuel everyday adventure at Outdoor Retailer, June 18–20 in Salt Lake City. The cornerstone of this introduction is the EcoPour , a compostable, pre-dosed filter delivering bold, café-quality pour-over coffee in remote settings without the waste or hassle of traditional brewing methods. Coulée Coffee will be at booth #15026, where attendees are invited to sample the full range of the brand’s premium brews.

“The outdoor community is thoughtful, creative, and practical and cares deeply about the products they bring with them into nature, and just as much about what they leave behind,” said Ted Ayliffe, Ph.D., CEO of Coulée Coffee Co.

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“We’ve spent years listening to outdoor enthusiasts, adventurers, and conservation-minded consumers; we designed Coulée with them in mind. Our mission is simple: make it easy for people to enjoy a bold, café-quality cup of coffee anywhere, without creating unnecessary waste or relying on complicated gear.”

Designed for campers, van-lifers, overlanders, and outdoor enthusiasts who prioritize quality, Coulée’s EcoPour filters are filled with 14g of ethically sourced, specialty coffee from around the globe. All beans are 100% Arabica and individually roasted. Packs are priced at $26.99 for 20 filters including She-Devil Organic (Chiapas, Mexico, Medium Roast), Doc’s Blend (Brazil/Honduras, Medium Roast), O.G. (Antioquia, Columbia, Medium Roast), and Believe It Or Not (BION) Decaf (Mountain Water Process, Mexico).

“We’re seeing a real shift with more people prioritizing quality coffee as part of their outdoor rituals, whether that’s on the trail, at a campsite, or in the back of a van,” continued Ayliffe. “Coffee isn’t just fuel anymore; it’s part of the ritual. Coulée Coffee was created to elevate those moments, making it easy to brew something exceptional, even miles from the nearest café.”

To complement the EcoPour filters, Coulée will release the Coulée SWIRL, a compact system delivering a true pour-over experience with intelligent, self-adapting water pours and precise heat. The SWIRL delivers a consistent 205 degrees brew thanks to its smart stainless-steel design that keeps every cup pure and plastic-free. When paired with EcoPour filters, it brews a consistent, café-quality cup with minimal effort and zero waste. The SWIRL is priced at $199.99 or as part of a Starter Pack for $249.99, including filters and a USB-rechargeable vacuum canister to keep coffee fresh.

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