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De’ Longhi launches new global communication campaign with Brad Pitt as brand Ambassador

MILAN – The De’ Longhi Group is launching, simultaneously on all markets, a global communication campaign starring Brad Pi...

Dr Pepper’s ‘Fansville’ college football campaign stacks the bench with season four return

FRISCO, Texas, US – Dr Pepper today released season four of "Fansville" – the Dr Pepper episodic drama featuring parody st...

illycaffè launches new campaign ‘Welcome on the Road to Happiness’

NEW YORK, US – illycaffè launches a new integrated global communication campaign today in the U.S., built around a compell...

Coca-Cola to auction its first-ever NFT collectibles on International Friendship Day

ATLANTA, US – Coca-Cola has created its first-ever NFT collectibles to commemorate International Friendship Day on July 30...

La Colombe Coffee Roasters rolls out summer advertising campaign for its cold brew

PHILADELPHIA, US – Beginning in July, La Colombe Coffee Roasters, a premium, specialty coffee roaster with 34 cafes nation...

illycaffè rolls out its new integrated communication campaign for the UK

MILAN – This week, the new illycaffè integrated communication campaign has launched in the UK and abroad, with different f...

Nespresso’s new campaign reveals the deep human care behind every cup of coffee

MILAN – Nespresso has always believed that coffee can be a powerful force for good, and this conviction is central to the ...

Nestlé is the first UK advertiser to use recycled paper in OOH advertising

MILAN – Nestlé UK&I has announced it will use 100% recycled paper for its outdoor 6-sheet paper-based advertising camp...

GenTech signs new top influencers to expand visibility for its brands

NEW YORK, US – GenTech Holdings, Inc. ("GenTech" or the "Company"), an emerging leader in the high-end Premium Coffee and ...

Paulig celebrates the 70th anniversary of the Paulig Coffee Ambassador tradition

HELSINKI, Finland – Paulig ’s Coffee Ambassador has inspired Finnish coffee lovers for over 70 years. The Coffee Ambassado...